Pre-Fall 2022 Collection
Part of this means investing more in innovation, deepening our commitment to the knitwear category in all its forms, and putting our community front and center. While we continue to offer a curated seasonal wardrobe, we imagine a climate-positive future through responsible materials, techniques, and further commitments.
The idea of dressing up, while still offering comfort, is best exemplified through the new collection’s hero pieces. Summer dresses are made from flatteringly ribbed Ecovero viscose, accentuated with daring necklines, side slits, and cut-out details. Styles are explored through advanced knitting techniques: lacing, plated ribs, or floating filaments play a key role in bringing an exciting new momentum to good-weather iterations of our key items.
With Pre-fall 2022, we also debut our brand new ZERO line, a core collection of knitted staples exclusively made with zero-waste, WHOLEGARMENT® technology. In our bid to build out a modular wardrobe concept over time, individual garments can seamlessly be paired with other styles across various categories and seasons, resulting in a focused wardrobe fit for women of all sizes.
For this season, our favorite styles received the essential high-summer update: cut of breezy silk in classic shades of black and cream or tailored in a rustic linen fabric, which thanks to pearl-finished coating is equally elegant from sunset to sunrise.
Living everlastingly in our offering as an expression of unrivaled craftsmanship, our signature MERCEDES leather blazer reappears in a captivating mahogany shade. Elsewhere, our best-selling LARA dress is reimagined in a sustainable Ecovero viscose blend, presented in black, cream, and electric red, and as an example of our understated design principle, it keeps serving as a reference for what we believe in: creating a new vocabulary for luxury as it was always meant to be.
Photographed by Georgia Devey Smith
Art Direction by Bonnie Langedijk
Modeled by Nyaueth Riam, Milk Management
Hair by Naoki Komiya, Julian Watson Agency
Make-up by Siddharta Simone, Julian Watson Agency